Thursday, March 8, 2012

Bo Diddley: Road Runner

Our TV Thursday, we feature the song used in the latest Mazda Skyactiv commercial. While the commercial didn’t use the original recording of “Road Runner” that Bo Diddley released in 1960, they used a faster tempo and higher pitched version of the song. I believe it is the same live version that appears to be filmed in Europe that provided the commercial’s backing track. In fact, in the 90 second version has a clip from this video.

Bo’s original charted at #75 on Billboard’s Hot 100 and #20 on the R&B chart. In this video, Bo is playing his signature rectangular Gretsch G6138 guitar. The guitar is fitted with Gretsch's famous FilterTron pickups - their answer to Gibson's Humbucker.

Mazda Commercial

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