One man's view of music - past, present, and future. A look at recordings and music from many genres
from the Mad Doctor of Musical Mayhem
Thursday, June 7, 2012
Journey: Anyway You Want It
The latest commercial from State Farm is hilarious. It has the claims rep and the customer going through the lyrics of Journey’s “Anyway You Want It” and having a flashback to the 80s with a little Journey moment. “Any Way You Want It” opened Journey’s “Departure” album and was the first single released from this 1980 classic album.
It is said that the vocal and guitar interplay was inspired by the late Phil Lynott and Thin Lizzy. The song was often used to close out Journey concerts. The single only peaked at #23, but that didn’t stop this Steve Perry/Neal Schon composition from being one of their best known tunes. The album fared much better by peaking at #8.
Associate Provost and Professor of Mass Communication at Alderson Broaddus University and an adjunct faculty member at Southern New Hampshire University.
Graduate of Marshall University, West Virginia University, Southern New Hampshire University, Kentucky Christian University and Mountain State University.
Dissertation on institutional rebranding (see newriver.net) was the 2009 international winner of the Alice L. Beeman Dissertation Award for Outstanding Research in Communications and Marketing for Higher Education Advancement and was the 2008 Leo and Margaret Goodman-Malamuth Outstanding Dissertation Award for Research in Higher Education Administration.
Placed as a winner in five Active Industry Research Contemporary Hit Radio "Pick the Hits" competitions from 1983 through 1987. Each competition had 31 winners. Placed 2nd (1st among radio participants), 6th, 10th (twice), and 21st in the five competitions.
Awarded 14 gold & platinum records and an international sales award from various record companies. Winner of 30 Public Relations awards.
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